Case Studies
Creative
Galaxy Gaming Expo Campaign
For the Galaxy Gaming Expo, SA Wise Group deployed an imaginative marketing strategy. We designed an engaging virtual reality (VR) teaser experience, attracting a young, tech-savvy audience. Our team also developed captivating digital and print advertising materials, featuring eye-catching graphics and interactive elements. These were complemented by a series of guerrilla marketing events in major cities, creating buzz and excitement.
- Virtual reality teaser to captivate tech enthusiasts.
- Dynamic digital and print ads with interactive features.
- Guerrilla marketing events to generate buzz.
Digital
ChronoTech Smartwatch Launch
The ChronoTech Smartwatch needed a cutting-edge digital launch. We focused on a holistic online approach, creating an interactive product website, and utilizing AI-driven chatbots for customer engagement. A targeted email marketing campaign was implemented alongside an aggressive social media advertising strategy, using data analytics to refine and target our messages effectively.
- Interactive website and AI chatbots for engagement.
- Targeted email marketing to reach potential customers.
- Data-driven social media ads for precision targeting.
Social Media
Escape Adventures - Summer Campaign
Escape Adventures’ campaign was centered around social media to promote their summer travel packages. Our approach involved crafting engaging stories and visuals for platforms like Instagram and Facebook. We partnered with travel bloggers and influencers to create authentic content and launched a hashtag campaign to encourage user participation and content sharing.
- Storytelling and visual content for engagement.
- Influencer partnerships for authentic promotion.
- Hashtag campaign to encourage user-generated content.
Traditional
BrightSmile Dental Care TV Ad
For BrightSmile Dental Care, we focused on traditional media channels. The campaign featured a series of heart-touching TV commercials, emphasizing family dental health. We also implemented local radio spots and community billboard advertisements. These traditional mediums allowed us to reach an audience less active online but highly valuable to the client.
- Emotional TV commercials for family dental care.
- Local radio spots to reach wider audiences.
- Billboard ads for community presence and recognition.